Knowledge Committee

Managing Director, CEICKOR. Agricultural Engineer in Production from ITESM, Querétaro Campus, specializing in the management of medium and high-tech greenhouse crops, receiving training in different countries, and now a renowned Mexican grower. In 2010, he was Production Manager at AGROS S.A. de C.V., a pioneer in high-tech greenhouses in Mexico, where he carried out several high-impact strategic projects. In 2005, he was one of the founders of the Koppert Rapel Research and Training Centre (CEICKOR), an innovative project that combines business and education, training technical specialists in greenhouse crop management. He is currently the Director General of CEICKOR, which continues to consolidate its position in various projects, such as the founding of the CEICKOR University Centre, which since 2014 has been officially recognized by the SEP, offering a degree in Agricultural Engineering in Protected Agriculture. He is a permanent advisor to companies in Mexico, Guatemala, Costa Rica and the United States, advising on 250 hectares of tomato, pepper and cucumber cultivation in greenhouses, which gives him extensive experience in greenhouse management according to the region. 

Director, AgTech América. Industrial Engineer with graduate studies in International Management from Harvard University. He found his true professional passion in the horticultural industry, dedicating himself for more than 20 years to the generation and dissemination of information on new agricultural technologies to boost the growth of high-value crop exports in Mexico and Latin America. He has extensive experience managing specialized agricultural media and organizing congresses and exhibitions in this sector. For 17 years, he directed the growth and consolidation of the magazine Productores de Hortalizas en México y Centroamérica and its website Hortalizas.com. He successfully organized the International Tomato Congress for 10 consecutive years, the Bio Controles Mexico event and the Fresh Connections Mexico and Fresh Connections Central America events in conjunction with the Produce Marketing Association (PMA) in 2012 and 2013. Since 2018 he serves as Founding Director of AgTech America, an agricultural communication consulting firm focused on the dissemination of information and technology through digital media, has advised countless agricultural technology companies in their communication and marketing efforts, and has been a consultant for GreenTech since 2018.

Director General en Gestión de proyectos Hortícolas, Alternativa Agrícola Sustentable. With Master's degrees in Crop Protection (France) and Business Administration (ITESM), he is an Agricultural Engineer from ITESM. His career started in 1984 at Bird's Eye de México. He worked at Monsanto (1991-2002), ASOSID (2002) and Organic Trust Farms (2007-2011). In 2011, he joined Hortigen Produce and in 2014 Finca Ahuehuetes, where he remained until 2023. Currently, he is Consultant at Alternativa Agricola Sustentable. His experience ranges from large corporations to sustainable agriculture projects.

General Director, Finka. Agricultural Engineer in Production, Business Administration and Management, by the Tecnológico de Monterrey. He has 23 years of experience in Agroindustry, specializing in Design, Construction, Operation, Administration, Packaging, Marketing and Organizational Development in Agroindustrial companies.  He is the founder of the Denomination of Origin of the Habanero Pepper of the Yucatan Peninsula. He was General Director of Hidroponia Maya - 40 hectares of European Cucumber in High Technology, he was General Director of Gear Alimentos 15 hectares of High Technology, advisor and developer of turnkey projects.

Director Horticulture, GreenTech Global. Mariska Dreschler has more than 25 years of experience in entrepreneurship, business strategy, business development and event management. As Director Horticulture - GreenTech Global at the RAI Amsterdam, she supports the global food- and flower production industry by organizing trade fairs for these communities to connect, both face-2-face and digital. The GreenTech portfolio consists of GreenTech Amsterdam as the worldwide leading trade show on horticulture technologies, GreenTech Americas as the regional trade show in Mexico and the new event GreenTech North America which will be launched in 2026.

Consultor, Phoenix Consultoría. He oversaw the growth of Globalmex producers and is responsible for developing new partnerships with more producers. Non-agricultural social geographer. Former president of AMHPAC from 2016 to 2019. From 2007 to 2021 he was Director of FreshMex, building a network of suppliers and own production of pepper, cemented by a team of professionals for export to USA and Canada using his trading company Levarht. He is currently a Consultant in Phoenix.

General Manager, HortiConnect. Collaborator in the application of the Plant Empowerment concept in Mexican conditions at the agricultural Finca Ahuehuetes. With experience working in propagation greenhouses in Holland and Mexican production. Currently General Manager in the Plantanova Propagation Centre applying state-of-the-art technology for the optimization of production processes. He believes that the future of protected agriculture in Mexico is closer than we think. It is the responsibility of those of us who have access to technology to find the balance between the integration of humans and the productive. Nothing is separate.

Counselor for Agriculture and Nature to Mexico and Cuba at the Embassy of the Netherlands Kingdom in Mexico City. She supports the cooperation between Mexico and Dutch businesses, knowledge institutes and NGO’s on topics such as (protected) horticulture, water and agriculture, deforestation and biodiversity. In her previous role, Wendele was manager of the Partners for Water program of the Dutch government in The Hague, focused on the water cooperation between the Netherlands and several countries in the world.