Road to zero footprint

Yvonne Geurten is Commercial Director at Harvest House, a Dutch cooperative of innovative, sustainable tomato, pepper, and cucumber growers. With deep expertise in strategy and go-to-market execution, she drives commercial alignment between growers and retailers, championing innovation and sustainable growth throughout the fresh produce supply chain.

Commercial Director

Lija Groenewoud van Vliet is the co-founder and creative director of In4Art. As an independent institute for art-driven responsible technological innovations, In4Art is interested in making connections between science, technology and the arts. The organisation’s work focuses on creating space for experiments that enable responsible innovations to be envisioned and brought into being.

Creative Director

Jason Killing is the founder of Canaru and a seasoned professional with deep roots in the cannabis industry, beginning at the age of 16. His passion for cannabis cultivation led him to train as an electrician, a skill set he honed specifically for cannabis facilities. Due to the legal landscape in Germany at the time, Jason gained significant experience working in the Netherlands and later in Spain.
To establish a stable foundation in Germany, Jason entered the construction industry early in his career. In 2018, he founded his own construction company specializing in electrical systems. As a certified expert for electrical installations, Jason began channeling his expertise into the upcoming cannabis market in 2020. He has since consulted on and built facilities or parts of it for the CBD and medical cannabis sectors across numerous European countries.
With the renewed discussions around cannabis legalization in Germany in 2023, Jason and his team fully committed to the industry. Canaru now boasts 10 full-time employees dedicated to the cannabis sector, complemented by twice that number in their construction division, which is progressively transitioning its focus entirely to cannabis projects.
Canaru's impact is already significant, having contributed to or fully supported nearly a quarter of the approved cultivation associations in Germany. They have secured the first cultivation permits in Baden-Württemberg, Hesse, and Bavaria, and are leaders in navigating change-of-use permits for cultivation associations. Currently, two of Canaru's cultivation association facilities are actively producing cannabis, with several more under construction and in advanced planning stages.

Owner

https://www.linkedin.com/in/rikclymans/

Research coordinator greenhouse vegetables

Rien Kamman is CEO and Co-Founder of Source.ag, leading the company’s global mission to empower fruit and vegetable growers with AI. Since 2020, he has driven Source.ag’s expansion and vision to make high-tech, efficient greenhouse farming accessible and scalable worldwide.

CEO & Co-founder

Research-driven art and design collective working in the realm of social dreaming and world-making. Our projects engage with the nonhuman: animals, objects, ecology, technology, and the spectres between and beyond categories.
We see nonsense as an antidote to “common sense” – embracing paradoxical stories to explore the ethical and metaphysical layers of our relationship with the (nonhuman) world. We create contradictory scenarios & propositions in which we appropriate ideas from fields such as science, computing, law and mythology. Our projects take various forms - interactive installations, workshops, short films, public sculptures, campaigns, chatbots and books. 
We enjoy curiosity, cherish compassion, and recognize that separating the human from the nonhuman is nonsense.

Artist

Ryan brings more than 30 years of hands-on experience in the cannabis and horitculture industry. A second-generation cultivator and two-time Cannabis Cup winner, he has consulted with commercial cultivation operations worldwide. Ryan has held board positions with organizations such as the NCIA, RII, and Grow Up, and is a familiar face on the global speaking circuit with appearances at events like MJBizCon, Grow Up Conference, Cultivate, the Canadian Greenhouse Conference, and Greentech.
Before joining Cultiwool, Ryan worked with a leading LED lighting company, offering technical cultivation support not only for cannabis but also for a range of other crops including tomatoes, leafy greens, and ornamentals. Outside the grow room, Ryan is a passionate home brewer and was recently named the 2024 Front Range Circuit Homebrewer of the Year.

North America Technical Sales Manager

Jef is an independent consultant for legal cannabis growers. As six-sigma greenbelt he improves and shapes business processes. For the scale-up that legal growers are he helps selecting and implementing the most fitting solutions for Seed-to-sale, post-harvest and Track and Trace. He writes regularly for <a href="https://cannabisindustrie.nl/author/jefmartens" target="_blank">cannabisindustrie.nl</a> about the Dutch Experiment impact, medicinal cannabis and Germany.

Analyst

Rudolf de Vetten is Chief Product Officer and co-founder of Blue Radix. Blue Radix controls climate & irrigation in greenhouses with AI. Based on the goals and strategy of the grower, Blue Radix helps growers to produce more with less resources. Many growers have embraced this solution in the past years, winning back control and time. Rudolf de Vetten is responsible for the product strategy, data science development and HR. With a strong track record in business and product development, he has realized succesful data driven innovations in the horticulture market. Solid background in the field of software development, project management and energy technology.

Chief Product Officer

Aurélie Bovi is the Innovation Lead for the Controlled Environment Agriculture sector at the UK Agri-Tech Centre. A molecular biologist and geneticist by training, with 10 years’ experience in laboratories and a specialist technical knowledge in plant sciences, Aurélie has worked in business innovation facilitating roles for over 15 years, engaging and collaborating with UK and international organisations in cross-cutting industry sectors and disciplines to deliver solutions to the agri-food sector. She has built an enviable network of contacts across research, industry, policymakers and government bodies. Through her roles she has gained broad view on the innovation landscape (including funding) and cross-cutting R&D knowledge across an array of industry sectors and technologies relevant to the agrifood and broader bio (circular) economy - including agri-tech; biotechnologies (industrial; synthetic biology); (bio)renewables; big data/AI; indoor farming (horticulture; CEA). Over the past few years, Aurélie has expanded her knowledge and expertise of the horticulture and indoor farming, working closely with stakeholders on the development, delivery and adoption of novel/disruptive technologies, processes, and approaches in those sectors.

Innovation Lead, Control Environment Agriculture

Quirine de Weerd has held various positions within Lidl Nederland in recent years. Since 2019, she has been working as head of corporate social responsibility & communications at the supermarket chain, where she is responsible for the sustainability strategy, among other things. She is committed to the mission of making a sustainable and healthy lifestyle affordable and accessible to everyone every day. "You don't always have to wait until something is imposed on you. Show what is possible," says Quirine de Weerd.

Head of Corporate Affairs

Willy Contreras-Avilés is a PhD candidate at Wageningen University in the Horticulture and Product Physiology Group whose main research interest in focused in understanding the role of light in the regulation of plant specialized metabolites in medicinal cannabis. He did his bachelor's degree in Biotechnology and Organic Chemistry of Natural Products at Universidad Santo Tomás in Santiago, Chile. Later, he completed a double Master degree in Business and Science where he specialized in Cosmetic Science, at Rutgers University in New Jersey, USA. Most recently, he decided to diversify his career by doing a third Master in Plant Sciences at Wageningen University in the Netherlands, consequently leading to his current doctoral position where he is aiming to understand the effect of ultraviolet radiation on the physiology and specialized metabolism in medicinal cannabis.

PhD Candidate

I am Niels van der Geest, graduated in Biosystems Engineering from the University of Wageningen and currently working as a cultivation engineer at Delphy, the Netherlands, with the focus on Greenhouse Vegetables. As cultivation engineer, I develop data-driven cultivation management tools that support growers in making data driven decisions!

Specialist data-driven growing

The workplace is the best learning environment. Beanstalk assumes that all knowledge is already available.
As coach and trainer I am concerned with the individual people in the organization and I facilitate coaching processes to realize human growth.
Beanstalk helps to build future-proof companies in the agricultural sector by developing the people in the organization.
We approach learning and development of people as a growth process. We are continuously learning and developing! You can accelerate this process by working consciously and purposefully on development.  Together with Peter Klapwijk and Sjoerd Nieboer (family business 😊), we also organize away days for directors, management and entrepreneurs to reflect on leadership, trends, day to day activity and the future. 
I am also involved with Peter Klapwijk in the content and development of this Power day. Nice to meet you there.

Trainer/coach

Vakredacteur vakblad voor de bloemisterij

Gabriele completed his B.Sc. at Politecnico di Milano where he also obtained his M.Sc. degree in Architecture and Urban Design with honors in 2022. He developed his thesis in Toronto with the title: “Downtown to Waterfront through Intermodality; How the hyperloop system can revitalize the public realm in Toronto”, with a research program at the Toronto Metropolitan University. He matured interest in mobility, technology, and innovation, studying how architecture and urban design can deal with them by looking at sustainability. 
Gabriele joined CRA in 2012. He currently acts as a Deputy and Architect, working in research and planning projects in the urban environment. He has been involved in CRA projects such as Water Batteires and the Franch Pavilion in EXPO Osaka.

Deputy/ Architect

Dr. David Bubenheim is an Innovation Advisor and Senior Scientist for the University of California, Agriculture and Natural Resources.  Focus includes Controlled Environment Agriculture and, in that capacity, participates in the Global CEA Consortium (GCEAC) launched through a Netherlands / California collaboration.  Formerly a senior research scientist at NASA, he developed CEA plant-based, life support systems providing for self-sufficient, human settlements on Mars.

Senior Scientist /  Innovation Advisor

Bio Filip van Noort, Crop specialist WUR Greenhouse Horticulture (Wageningen University and Research) &gt;30 years of experience in applied research
Fields of expertise:
Experience in general practical applied research with flowering and green pot plants, ornamentals, vegetables and ingredient plants like vanilla, black pepper, papaya, passionfruit, herbs, medicinal plants, perfume plants  (former) specialist on growth and development on various pot plants especially on flowering of for instance Begonia, Hydrangea, Kalanchoë. Also involved in experiments with crop health (botrytis), substrates, fertilization (effects of low phosphate), (diffuse) light.

Crop Specialist

Simone is the chairman of the Union of coffeeshop retailers in the Netherlands, kandidate for the European Parlement and working at the national and international level to advance regulation of cannabis and to professionalize the emerging industry. She is ons of the key figures who advocates on the legalization on a European level.

Voorzitter

Jan-Kees Goet (1962) is Vice Minister of the Ministry of Agriculture, Nature and Food Quality i from 15 June 2018. His previous positions include director of Police and director-general of Immigration Policy (Migration), as well as chairman of the board of the Central Agency for the Reception of Asylum Seekers (COA).

Vice minister

Elise Wieringa, Sustainability Manager, inspired by nature 
I work as Sustainability Manager by Intratuin large Garden centre Retail chain in the Netherlands, Belgium and Germany. 
Being a source of inspiration, information and support to colleagues and partners in the supply chain to achieve a better and greener world with trees, plants and flowers.  
I apply my (cultural) knowledge and experience specifically to find solutions to a chemical free plant assortment with an ambition of 70% in 2030.

Sustainability Manager

Joep Van Den Bosch is as Director Business Development responsible for all future-oriented product and market development for the Ridder Group.
Born as son of a Dutch greenhouse grower and educated in horticulture, Joep has been active in greenhouse technology for over 35 years. He worked for several horticultural technology companies before joining the Ridder Group in 2012. “It has been my personal passion and ambition to improve the lives and businesses of growers and farmers, like my own family, by sharing knowledge and developing new technology”. 
Ridder, a Dutch family-owned business, has been a household name in greenhouse technology for over 70 years with activities on all continents and offices in 7 countries. Today Ridder is a global leading manufacturer in intelligent greenhouse technology for climate, water, and energy solutions in hig- and midtech controlled environment agriculture with a focus on improving the efficiency and sustainability of the global food and flower production.

Director Business Development

Business Development manager

Hi, I'm Kim! Welcome to GreenTech.

Exhibition Manager Domain Horticulture

As a cannabis cultivation consultant, Kjell is involved in multiple growing and research projects. Kjell oversees the daily operations at the “Cultivation for Compounds” consortium on behalf of Cultivators. Kjell is also one of the main teachers of the “Operational Excellence Training” project, hosting both lectures and practical sessions on the cultivation of medical cannabis. He can also be found advising growers around Europe.
Kjell holds a MSc in Plant sciences with a specialization in Greenhouse Horticulture from Wageningen University. Kjell’s research focused on the effects of light intensity and spectrum on the growth and development of medical cannabis.

Cultivation consultant - Project Manager

Passionate about plant physiology and modelling. I leverage my expertise to further evolve the domain of digital twins in decision support and autonomous growing. Reach out if you would like to get in touch on greentech.

WR Onderzoeker

Manager Smart Growing

Within Delphy I am responsible for setting up and carrying out various studies at the research location in soft fruit: Delphy ISFC. This also includes spreading and transferring knowledge at meetings, events, etc. Working at Delphy and the Delphy ISFC offers me the opportunities to contribute to innovating and improving strawberry and soft fruit cultivation. By doing this, we not only contribute knowledge for growers, but also to the entire food chain. With the Delphy ISFC team we contribute to sustainable cultivation of strawberries and soft fruit for the future, with regard to people, planet & profit.

Manager ISFC

Jelmer, VP Product and co-founder of Digital Energy, leads a development platform that transforms data centers into energy producers, providing greenhouses with sustainable, carbon-free heat through high-performance computing.

Jacob Boxhoorn is a seasoned Technical Sales Consultant at Bosman Van Zaal specializing in multidisciplinary projects with a special interest for optimal internal logistics. Jacob earned his BA in Mechanical Engineering and his MSc in Financial Management at Nyenrode University. 
After gaining experience since 2001 in the design and execution of multiple international projects Jacob took on his commercial role in 2018. 
Bosman Van Zaal is a leading specialist in horticultural technology, with more than 100 years of experience and currently 300 employees worldwide.
It offers a wide range of products and services for greenhouses and indoor farms. Whether it's cultivation systems, climate control, lighting, irrigation, construction, vertical farms or software: Bosman Van Zaal is your one-stop-shop partner for Turnkey projects, all in the field of Controlled Environment Agriculture (CEA).
Jacob has a leading role in the design and installation of what is seen as one of the worlds most advanced vertical farms. This facility is designed for growing and packing salad leaves into retail-ready bags. It includes all farming and packhouse operations including logistics and robotics for the process of seeding, picking and placing, germination, harvesting, mixing and packing. As the product is grown ready-to-eat without washing meticulous attention was given to the hygienic design of all elements of the farm.

Technical Sales Consultant

Tisha Livingston is the CEO of Infinite Acres, a wholly owned subsidiary of 80 Acres farms.  The company was originally founded as a global joint venture between the Dutch company Priva, a greenhouse technology company, an American indoor farming company, 80 Acres Farms and the British Ocado Group, U.K.’s largest online grocer.
Prior to forming Infinite Acres, Tisha was the co-founder and President of 80 Acres Farms, a pioneer in the field of vertical farming in the United States, where they grow, operate, sell and distribute the freshest vegetables and herbs delivered to supermarkets and restaurants year round. In her prior role, Tisha was Chief Operating Officer of Sager Creek Vegetable Company, a Division of Del Monte Foods. She connected with many American farmers and valued the role of local food in enabling stronger and healthier communities. She brings to 80 Acres Farms her strong track record of growing revenues, reducing costs and enhancing capital efficiencies.
Tisha began her career in the food industry over 25 years ago, encompassing Finance, Manufacturing, Procurement, Warehousing, Logistics, Demand Managing, Planning, S & OP, Quality, R & D, Business Intelligence, IT, and Engineering.

I work for Boerenbond, the biggest farmers association in Belgium. My function is research coördinator and teamcoach of Team Climate and Technology. My team consists of 15 employees who support farmers in making their agricultural and horticultural businesses more sustainable. We work on themes such as soil, circular economy, digital innovation, emissions, energy, innovation processes, climate, alternative crops and water. We achieve this by stimulating innovation in agriculture and horticulture; we represent the interests of agriculture and horticulture; we support our members through training and networking activities; we take action to improve social acceptance for the agricultural sector and we provide high-quality advice​ to members.

Research Coördinator and teamcoach of team climate & technology

Aneesh Chauhan is a senior computer vision and robotics scientist whose career bridges academia and industry. He earned an M.Sc. in Autonomous Systems from the University of Exeter, United Kingdom, in 2004, and a Ph.D. in Informatics and Robotics from the University of Aveiro, Portugal, in 2014. After his doctorate he held post-doctoral positions on embodied robotics at Aveiro and in the Aerial Robotics Laboratory of Universidad Politécnica de Madrid. Since 2017 he has been a Senior Scientist at Wageningen Food and Biobased Research in the Netherlands, where he leads projects that deploy artificial intelligence to tackle labour shortages, enable autonomous agri-food production, and monitor biodiversity. His research blends computer vision, machine and deep learning, human–robot interaction, and natural language processing to create robots that perceive, reason, and collaborate. Current applications under his oversight include greenhouse scouting robots, AI-enabled quality inspection for food products, and vision and sound based large-scale ecological observation. His overarching goal is to advance sustainable, human-and-planet centric technology that secures resilient food systems for future generations everywhere.

Sr. Researcher

Director of Business Development & Sustainability

With a solid 28-year track record in the financial sector as a bank branch director, I have developed strong strategic capabilities in planning, investment analysis, human resources management, and customer loyalty. Now, as Manager of the INNOVACAL Cluster, I apply this experience to drive innovation and boost competitiveness in the Andalusian agri-food industry, fostering collaboration among companies and promoting sustainable, technology-driven solutions.
I hold a degree in Business Administration and Management from the University of Jaén, complemented by additional training in finance, taxation, and regulatory compliance. Recently, I earned SAP Financials certification, further strengthening my ability to optimize financial management and support strategic decision-making in digital environments. I also stay up to date through an Advanced Vocational Program in Web Application Development, expanding my competencies in digital transformation and process automation.
Passionate about continuous learning and the transformation of key sectors, I combine financial insight with technological innovation to create meaningful impact on business growth. With a practical and solution-oriented approach, I enjoy connecting talent, resources, and opportunities to add value to both the agri-food sector and the broader economy.

Cluster Manager

Business Manager

Exhibition Manager

With over more then 40 years of experience in the field of Horticulture, always following the latest innovations and today inspiring and motivating many young and ambitious people within the GreenV group to deliver integrated solutions with cutting-edge technology for our customers.

Global Sales Director

Researcher in Circular Greenhouse Horticulture

Carlo van de Weijer has a master’s degree in mechanical engineering from the TU Eindhoven and a PhD degree with honors from TU in Graz. He carries a broad experience in the automotive industry with a.o. executive positions at Siemens and TomTom. Currently he is managing director of the newly founded Eindhoven AI System Institute EAISI at Eindhoven University of Technology, Fellow for future of mobility and transport within the Deloitte Center for the Edge and Fellow for AI at Silicon Valley’s Singularity University. He advises ministries and industries around the world on the future of mobility and is member of the supervisory board of several high-tech companies, investments firms and start-ups. Furthermore, he is a regular columnist in a leading Dutch national newspaper.

General Manager Eindhoven AI Systems Institute

Strategic Innovation Engineer Viscon Group

Martin is responsible for Certhon’s growth chamber projects. With a background in Optical engineering and climate control systems, Martin is specialized in (LED) lighting systems and growth chamber design. Certhon has an extensive experience in turn-key realization of growth chambers for the commercial production of vegetables and flowers as well as specialized chambers for plant research. For example, insights into photosynthesis and transpiration to achieve higher production and quality and improve recourse use efficiency.

Consulting Engineer Indoor Farming Systems

With my team Synergrown, we recently won the second prize in the ReThink Food Student Challenge. I myself am a student in Biosystems Engineering at WUR, with a background in Mechatronics Engineering. I'm passionate about indoor and outdoor farming, computer vision, and data-driven modelling. I'm currently working on my master's thesis on GAM and root detection with computer vision.

MSc student

Erik is an entrepreneur at heart and one of the founders of Ljusgårda. He started his first business at 19 and has since led several ventures before initiating what is now Ljusgårda. Innovation and development have always been at the core of his work—today, he leads research and future-driven initiatives aimed at building a new innovative, regenerative and climate-resilient food system. As Head of Research, Erik is deeply engaged in exploring new technologies, biological breakthroughs, and scalable models to unlock the full potential of plants for both human health and planetary balance. His work spans national innovation platforms and global networks, bridging science with ancestral knowledge and plant wisdom. Beyond his professional work, Erik holds the traditional role of a chief in his village in Samoa—an honor that deeply shapes his perspective on leadership, responsibility, and the long-term stewardship of natural systems. He is a natural speaker and always keen to challenge the broken systems of today—accelerating the change needed to build a truly sustainable tomorrow. He finds his energy in doing what he believes in and is actively involved in charitable initiatives around the world.

Co-founder & Chief Research & Development Officer

Ernst van Bruggen is CPO and Co-Founder of Source.ag, where he leads product development and innovation. He focuses on building intuitive AI tools that help growers make smarter decisions every day, bridging the gap between plant science, data, and practical greenhouse operations.

CPO and Co-Founder

Maarten Ameye obtained his PhD at Ghent University in 2017. He focused on the use of innovative ways of protecting plants against fungal pathogens. In his post-doc at Ghent University, he spearheaded the deployment of multispectral phenotyping in plant-pathogen interactions.
From 2021 he started working as research leader at Inagro of the research cluster Controlled Environment Agriculture. He is responsible for setting out the short and long term research objectives and strategy. Special focus is paid on ensuring a sustainable primary production through circular economy, efficient use of resources and smart technologies in greenhouses. His group is involved in several regional, and international projects connecting fundamental science partners with farmers. Using science-based insights to safeguard horticulture production for the future is the mission of his group.

Research Coordinator Controlled Enviroment Agriculture

At the helm of Skytree as CEO, Rob is steering the ship, driving the strategy to ready Skytree to be introduced to the world. With a distinguished history of leading high-growth companies, from scale-ups to enterprises, Rob’s leadership is marked by a relentless pursuit of growth and impact. His profound commitment to effecting positive societal change ensures that Skytree's journey is navigated with skill and foresight. With Rob at the wheel, Skytree is in safe hands.

Marketing Manager

Steven Grundy is a plant scientist specializing in sustainable agriculture and precision farming. At Gardin Ltd, he develops and tests novel applications of plant biofeedback sensors, working closely with growers to integrate physiological data into day-to-day decision-making—advancing more efficient, productive, and resilient farming systems.

Senior Plant Scientist

Master in Sciences - Greenhouse Production and Agribussiness
Master in Sciences - Renewable Energy
Specialiazation in Climate controls
Specialization in Plant Nutrition
Agrilcutural Engineer

General Manager/Head Grower

My name is Max van den Hemel. I am working as a Cultivation Engineer within Team Delphy Digital. My focus is on high-tech greenhouse vegetables and I bridge the three domains in digitalisation: green knowledge, data science and software development.

Eva Helén is a co-founder and Chief Commercial Officer at Brave Industries, Inc.  BRAVE offers turnkey integrated energy solutions to unlock industrial development. Previously Ms. Helén held board positions at TERALOGX Technologies, and tech companies Vasion, and Sanbolic. A successful entrepreneur, Ms. Helén founded EQ Inspiration in 2017; Sanbolic in 2000, an enterprise software company, acquired by Citrix in 2015; and Number One GM which was acquired by Autodesk. Ms. Helén is the author of "Women in Tech, a Book for Guys." She was born in Sweden, and holds a Master’s degree in Business from the University of Stockholm.

Cofounder & CCO

Master’s degree in Chemical Engineering from the Universitat de València, currently working as an R&D Technician in the Sustainable Materials Development Department within the Agriculture and Aquatic Environment Group.
Multiple years of experience in the formulation, processing, and transformation of thermoplastics, with a strong focus on bioplastics. My expertise lies particularly in extrusion technologies, including cast film, blown film, and foam extrusion.
My research is driven to commitment to advancing sustainability in the agricultural sector through the valorization and recycling of industrial by-products, the improvement of conventional agricultural plastic products, and thedevelopment of innovative, eco-friendly solutions for agricultural applications.

R&D in Sustainable Materials for Agriculture & Aquaculture

Luuk Graamans is a researcher from Wageningen Research, where he researches high-tech greenhouses and vertical farms in the business unit Greenhouse Horticulture. Our recent research focuses on the effects of the Energy Transition on the technical design of greenhouses. We will present the KasEnergieWijzer, an intuitive tool to design and calculate the performance of the greenhouses of the future.

Researcher

Eric Gerbrandt is a Plant Scientist with 18 years of experience in applied horticultural management of berry crops.  Based in British Columbia, Canada, he collaborates with a diversity of researchers across various scientific disciplines (e.g., breeding, entomology, pathology, virology) to address practical challenges facing Canadian berry growers.  Currently, his research focus is on developing economically viable indoor systems for year-round berry production in Canada.

Co-Founder and Chief Science Officer

Team Lead Intelligent Algorithms

Professor

Rozalin is the CEO and founder of Elenovations, a Norwegian company focused on sustainable agricultural technology. With expertise in engineering and innovation, she leads the development of energy-efficient systems that optimize plant growth while reducing waste. Rozalin is dedicated to revolutionizing agriculture through AI-driven solutions and low-energy techniques to help farmers improve yields and reduce environmental impact.

Founder/CEO

Wendy Walrabenstein is an economist, registered dietitian, and health researcher. After 15 years in the international financial sector as a banker, she made a bold career switch by starting from scratch with a degree in Nutrition and Dietetics. She went on to earn her PhD with groundbreaking research on the impact of a lifestyle program, focusing on plant-based nutrition, physical activity, relaxation, and sleep, on chronic diseases. She co-founded Plants for Health, where she currently serves as CEO. This organization offers science-based lifestyle programs for individuals with or without chronic conditions, as well as for organizations seeking to boost employee well-being. Wendy is also co-founder of the Physicians Association for Nutrition Netherlands and vice-chair of Physicians Association for Nutrition International.

Ramin Ebrahimnejad is a Business Development Manager at the James Hutton Institute (JHI), a leading centre for agricultural, environmental, and food systems research in the UK. He plays a key role in connecting science with industry, enabling the delivery of impactful research and scientific services that support innovation across the agri-food sector.
Ramin leads commercial engagement for the Advanced Plant Growth Centre (APGC) and the National Alternative Protein Innovation Centre (NAPIC)—two major initiatives based at JHI. The APGC is a cutting-edge facility driving innovation in controlled environment agriculture (CEA), crop phenotyping, and vertical farming, supporting the development of resilient and sustainable food production systems. NAPIC acts as a national hub for the alternative protein sector, fostering collaboration between academia, startups, and global food companies to accelerate the transition toward sustainable proteins.
With a background in data science and sustainable agriculture, Ramin is focused on advancing partnerships that combine research excellence with real-world application—delivering solutions that improve productivity, climate resilience, and nutritional outcomes in modern food systems.

Founder & Director

Been working for Wageningen University and Research for 3 years now as a practical researcher in planthealth for Dutch greenhouse crops.

Technisch Onderzoeker Gewasgezondheid

Co-founder and CEO of UK and US based crop genetics platform, Phytoform. A passionate crop geneticist with an unshakeabe belief that improving the genetics of the crops we eat and use can make a more sustainable food system.

Founder & Key Connector

Cultivar was established with the goal of bringing an innovative agricultural technology to market, combining the expertise of Université Laval, Farm3, and Ulysse Biotech. The company aims to secure year-round strawberry production in controlled environments, while also ensuring a reliable supply of high-quality, pesticide-free, and insect-free transplants. These transplants serve as a critical input for Cultivar and its clients, enabling them to focus on the quality of their final products and to innovate in delivering healthy, high-standard produce to consumers. At the heart of this initiative is a commitment to sustainability, food autonomy, and cutting-edge collaboration between academic and industrial partners.
The company is led by Vincent Hall, Founder and CEO, who brings a strong background in international procurement and logistics. With experience in managing strategic, large-scale projects—ranging from infrastructure development to industrial partnerships—he plays a key role in aligning innovation with real-world market integration. Through Cultivar, Vincent applies his expertise in partnership development and agile project execution to create robust, scalable solutions tailored to market needs. His leadership ensures that Cultivar not only delivers technical excellence, but also fosters long-term value for clients and the broader agri-food ecosystem

Founder and CEO

Suzanne Verboon studied Biotechnological Engineering at Wageningen University and worked for several years as a manager at the Dutch enterprice agency RVO. She is now Program leader Agriculture at <a href="https://www.fme.nl/marktsegmenten/landbouw-water-voedsel">FME</a>, the Dutch Industy organisation.  Suzanne has extensive experience with innovative projects and programs, both nationally and internationally.  As Program Manager for <a href="https://nxtgenhightech.nl/agrifood/">NXTGEN Hightech</a> she uses her passion for technology and agriculture to accelerate innovation for future proof sustainable food production.

Program Manager AgriFood

Soil scientist and grower turned technology developer with a passion for agriculture, food, and food production.
Experience working across controlled environment agriculture firstly as a user of innovation and technology and now a leader in digitising and innovating in agriculture.
Takes great enjoyment working across multi-disciplinary teams amongst software, hardware bringing what the user needs to the forefront

Teeltmanager Greenbase + Greenside

Curious about technological innovations that make a positive impact on society. Feel free to send me a message if you're a start-up/scale-up looking for investment opportunities in the greater Rotterdam - The Hague - Leiden - Delft area in The Netherlands. 
InnovationQuarter is a Dutch venture capital investment fund for innovative companies, from startup to scale-up with €300 mln AUM and ticket sizes ranging from €350.000 up to €5 mln per company in pre-seed/seed/seriesA-C investment rounds.

Investment Manager

René Beerkens is a seasoned horticultural expert with over two decades of experience at Hoogendoorn Growth Management, a global leader in sustainable automation solutions for greenhouse horticulture. As a Data-Driven Growing Consultant, he supports growers worldwide by explaining  and implementing the principles of Plant Empowerment—a holistic approach to optimizing plant growth through data, climate control, and collaboration.
With a strong focus on innovation, Beerkens has witnessed and contributed to the rapid evolution of horticultural technology, from advanced climate computers to precision sensors. 
Beerkens was also a key member of Team AuTomatoes, the winning team of the prestigious Autonomous Greenhouse Challenge organized by Wageningen University. He helped to design the algorithms that led the team to victory by optimizing crop yield, quality and Nett-profit using data-driven algorithms
 His collaborative 'down to earth' -mindset and dedication to continuous learning have made him a respected figure in the international horticultural community.

Senior Data Driven Growing Specialist

Directeur Landbouw, Voeding & Milieu

Douwe-Frits Broens is an expert in innovation management. Holding a PhD in Management Science he has 35 years of experience in the interface between technical research and commercial development. Throughout his career he had several consulting or management positions in applied research and business development. His current fields of interest are agrilogistics, vertical farming, biobased materials and biofuel production.

Project Manager

Kees Pruis is a passionate technologist and strategic innovator with a deep-rooted drive to make things better. With a career spanning the intersection of strategy, technology, and people, Kees brings a unique perspective to the evolving world of artificial intelligence. His ability to think outside the box and challenge conventional approaches has made him a trusted advisor and thought leader in digital transformation.
Kees thrives in environments where innovation is key and where human-centric design meets cutting-edge technology. He believes that the true power of AI lies not just in its algorithms, but in how it empowers people and organizations to grow, adapt, and lead in a rapidly changing world.
With a strong background in organizational development and a keen eye for emerging trends, Kees helps businesses navigate complexity and unlock new opportunities through smart, sustainable innovation. Whether he's shaping strategic roadmaps or facilitating cross-functional collaboration, his intrinsic motivation to improve and inspire is always at the forefront.
At this conference, Kees will share insights on how AI can be harnessed not just as a tool, but as a transformative force that aligns with human values and strategic goals.

Lead data science for robotics

Reinier Wolterbeek is the Chief Product Officer at ONNA Greens, Norway's largest commercial Indoor Vertical Farm. He is largely accountable for moving trial crops into commercial crops.
Before joining ONNA, Reinier was the co-founder and CTO of Sundrop Farms, developing, building and operating 6 medium & high-tech greenhouses in Australia, the Middle East, Europe and USA, growing tomatoes, cucumbers, bell peppers, strawberries & raspberries. 
Reinier has over &gt;20 years of innovative CEA experience with MSc degree from Wageningen University & Research.

Alberto López is a Systems Engineer at Agritecture Consulting, where he advises on optimizing operations and energy performance for Controlled Environment Agriculture (CEA) facilities. With an MSc in Biosystems Engineering from Wageningen University and previous experience managing operations at GROWx’s vertical farm in Amsterdam, Alberto has extensive hands-on expertise in greenhouse and vertical farm design, climate control, and energy efficiency.
Throughout his career, Alberto has worked on cutting-edge projects including climate adaptation studies in Costa Rica, vertical farming system analyses with the German Aerospace Center (DLR), and plant selection methodologies for space missions. His deep technical knowledge, combined with practical industry experience, equips him to help growers innovate and improve sustainability and profitability in CEA ventures.

Systems Engineer

Mexx Holweg is a researcher specializing in controlled-environment agriculture and plant physiology. Currently he is achieving his PhD in Horticulture and Product Physiology at Wageningen University & Research. His doctoral work focused on the photobiology of medicinal cannabis, with particular emphasis on the effects of light intensity, spectral composition, and air temperature on plant morphology, photosynthesis, and the accumulation of pharmaceutical compounds.
Holweg’s research integrates morphological, physiological, and metabolic analyses to better understand how environmental parameters can optimize crop performance and secondary metabolite production. He has collaborated with both academic and industry partners to advance knowledge in cannabis cultivation under controlled conditions.

PhD Researcher

I am George (Qingzhuo) Qi, an incoming PhD candidate at Wageningen University & Research, working with Demeter42. My goal is to bridge the gap between greenhouse modeling in research and the practical challenges of greenhouse cultivation. I leverage the power of AI and digital twins to provide growers with optimized decision-making in greenhouse crop management.

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