Amsterdam English

GreenTech 2016 started: Priva wins GreenTech Innovation Award

Author: GreenTech
Tuesday, 14 June 2016

GreenTech, the leading trade show for horticulture technology, opened today with the announcement of the winner of the Innovation Award. The overall winner – out of a total of 73 entries – of the Innovation Award 2016 is the Deleafing Robot by Priva from the Netherlands. Mr Aalt Dijkhuizen, chairman of the jury presented the award this morning during the official opening of GreenTech 2016.

Deleafing robot by Priva is the Overall Winner
In the jury’s opinion, Priva’s Deleafing Robot provides an innovative solution to a serious issue facing tomato growers. Priva’s robot takes the arduous chore of deleafing off their hands, carries it out entirely independently, is economically appealing, is very accurate as it works leaf by leaf and can therefore transfer no viruses or almost none from one plant to another. Priva developed the Deleafing Robot in cooperation with a large number of growers and this means the product received ample field testing. The jury views Priva’s innovation as the start of a large series of robots, which will be developed for and utilised in horticulture over the coming years. In short, Priva’s Deleafing Robot heralds the start of a new era for international horticulture.

An international jury awarded two nominations with a Category Award. ISO Plantsampler by ISO group won in the Category Production, HortiMaX-Go! by Ridder Hortimax Group won in the Category Automation Solutions.

ISO Group winner Category Production
During the germination process it is crucial to ascertain the new plant species’ DNA profile. The ISO Plantsampler can independently take samples from leaves and collects the DNA material on a microplate. In the jury’s opinion, the ISO Plantsampler offers a great, automated technique that provides 100% accuracy enabling work to be carried out rapidly and precisely.

Ridder Hortimax Group winner Category Automation Solutions
According to the jury, the HortiMaX-Go! Is a modern, user-friendly, affordable climate control and greenhouse irrigation technology. The modular system uses smart switches that can be installed in a plug-and-play manner. The technology fulfills the growers’ needs in a very user-friendly way. This innovation was intended to be entry level even in terms of cost so that everyone is capable of using and operating the technology.

All nominated products will be showcased throughout GreenTech in the InnovationLAB.Designed to enable exhibitors and visitors to share their knowledge and experiences in the field of innovation, it is an inspiring environment where pioneering products and revolutionary ideas are presented.

More information on the winners and nominees is available in the Jury report.


GreenTech Amsterdam 2016
All horticulture professionals can visit the GreenTech trade show taking place 14-15-16 June 2016 at the RAI Amsterdam Convention Centre in Amsterdam, the Netherlands. Entrance is free after registration online.

About GreenTech
GreenTech is the global meeting place for all professionals involved in horticulture technology. GreenTech focuses on the early stages of the horticulture chain and production issues relevant to growers. GreenTech trade show will take place 14-15-16 June 2016. GreenTech events are organised by and take place at RAI Amsterdam Convention Centre.