GreenTech Americas
12 - 13 - 14 Marzo 2024

Start- and scale-up challenge

GreenTech stands for innovation. In cooperation with the Dutch Embassy in Mexico and the Netherlands Business Support Office in Querétaro, GreenTech Americas gives one start-up / scale-up the opportunity to present their innovative and sustainable solution to the Latin American horticulture market!


  • Introduce new start-ups/scale-ups from the Netherlands to the horticulture sector in the Americas;
  • Service start-ups/scale-ups to ensure a successful market entry, by providing the right information about import and doing business in Mexico;
  • Stimulate to show and create innovations;
  • Introduce start-ups/scale-ups to the community of international/Mexican horticulture via existing participants of GreenTech Americas and create business opportunities;
  • Ignite and reward with creative and innovative ideas;
  • Ensure the promising start-ups/scale-ups with a great recognition by both the Dutch Embassy and GreenTech worldwide events.


From 21-23 March, GreenTech Americas will take place at Centro de Congresos Querétaro, in Mexico. The second edition of this B2B horticulture exhibition will welcome over 2,400 horticulture professionals. They can also attend a 3-day conference to expand their knowledge.


Please send your motivation letter in Dutch or English to (max. 3 A4) before Tuesday 10 January 2023

Start-up: A company in the birth phase; the initial stages of business

Scale-up: A company that has already validated its product within the marketplace


  • 1 flight ticket (AMS-MEX-AMS)
  • Location on the show floor
  • Registration fee
  • Slot on GreenTech Stage
  • Stand construction is included


  • Level of sustainability;
  • Presentation;
  • Suitability for the Mexican and Latin American market;
  • Degree of innovation (start-up or scale-up);
  • Dutch origin.