do you want to attend aquatech amsterdam,
but your manager is not on board yet?
Attending a tradeshow asks for an investment to be made. Your manager will probably ask you how this investment will benefit the company. We offer you tips to help you explain why attending Aquatech Amsterdam is a must, and will benefit not only you, but your company!
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Be prepared
Tip 1
Make sure your request is clear, and have answers ready for questions you expect to be asked.
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Pick the right time
Tip 2
Plan a meeting when you know your manager has enough time to listen to your request, and your reasons for wanting to attend.
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Be enthusiastic!
Tip 3
Show that you're eager and willing to check for information you're unable to give on the spot.
Show the value & opportunities for your company: your preparation
The first question you will most likely be asked is: "Why do you need to attend this event?". The hidden question of course being: "How will this benefit me (your boss or company)?". Preparing these subjects will help you with your meeting.
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Have your schedule ready
Check website to find out about the programme and what events will benefit your work and your company by attending them.
- Make a list of products and innovations you will see
- Make a list of exhibiting companies you will visit or make an onsite appointment with
- Make a list of the presentations, seminars and workshops you will attend
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Know about the costs & benefits
Write down the extimated costs. Do research to make sure your estimate is not too high, and not too low. Things to keep in mind are:
- Online registration: free of charge
- Visa (only if necessary) and travel to Amsterdam
- Public transport in Amsterdam. You will receive free rail transport from Schiphol airport to RAI Amsterdam
- Hotel
- Meals during your stay
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Present your findings
- Make notes during presentations & workshops
- Take pictures & videos of innovations
- Have tailor-made quotations made & pick up (digital) leaflets
- Use social media to inform your target audience
- Schedule follow ups with interesting companies
- Visit the website in the weeks after the show to download presentations
- Present your findings during a staff meeting
- Implement ready-to-use strategies